Appear in Google Shopping listings too!

Simply register for our price comparison listing on Olcsóbbat.hu, and your products will automatically appear in Google Shopping as well! There are no fixed monthly fees or extra charges, you only pay based on clicks!

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Why Choose Olcsóbbat.hu?

Free Contact

To start your Shopping campaigns, you don't need to meet any extra conditions—just register for our price comparison listing, and your products will automatically appear in Google Shopping listings too!

Beyond our product list specifications, we don't require any additional data. Thanks to our discount, your Shopping campaign, even with our full campaign management service, can be more cost-effective than running your own Shopping campaigns, not to mention potential agency fees.

Stable Service Provider

Olcsóbbat.hu has been a key player in Hungarian e-commerce for nearly 20 years and has run Google Shopping campaigns since 2019.

Transparency

Our campaigns are 100% transparent; you can track their performance on our Partner Portal and in Google Analytics.

Extensive Experience

We have launched personalized Shopping campaigns for over 3,000 webshops, including leading e-commerce sites in the domestic market.

No Fixed Monthly Fees

You only pay for clicks; there are no entry fees, fixed monthly fees, feed audits, flat-rate charges, or hidden costs.

Dedicated Account Manager

Throughout the entire collaboration, you will work with a dedicated consultant who you can call anytime.

100% Hungarian Ownership

The only site among the TOP 5 Hungarian price comparison websites that has been 100% Hungarian-owned since its establishment.

Custom Requests

If you have specific requests, we are happy to accommodate them. However, with our Feed Manager service, you can also set up which products you want to advertise yourself.

Valid Google CSS

We fully comply with the Google CSS framework, and our Shopping service is based on a real price comparison website.

Flexibility

You decide how much you want to spend and what return you expect; we handle the rest.

Additional Services

In addition to our Shopping service, your products can also be featured in our price comparison listings and on our display surfaces.

What is Google Shopping?

The indispensable advertising format if you have an online store!

Google Shopping

Approximately 60-70% of online store traffic comes from this source. Their effectiveness is due to their prominent positioning and content, which includes the product image, price, shipping cost, etc.

CSS – CSP Partner

The uniqueness of these ads is that regardless of being served by Olcsóbbat.hu, they will always point to your website. So if someone clicks on an ad, they will land on your site.

Olcsóbbat shopping

At Olcsóbbat.hu, we have launched Shopping campaigns for over 3,000 online stores. Thanks to our experience and automation, everything is in place for a perfect Google Shopping campaign.

How does Olcsóbbat.hu fit into the picture?

Launching your own campaign

Google created the CSS (Comparison Shopping Service), now known as CSP (Comparison Shopping Partner), specifically for price comparison websites, allowing them to display their partners' products as Shopping ads. Thus, a Shopping ad displayed through Olcsóbbat.hu is entirely equivalent to one launched through Google Shopping.

In practice, this is easiest to imagine by considering that both "Olcsóbbat.hu" and "Google Shopping" are fully equivalent CSS partners with the same rights, responsible for "accepting" the ads, while Google is the server that displays them on its platforms.

Olcsóbbat.hu was one of the first CSS partners in Hungary, making us among the first price comparison websites to launch Shopping ads on the market. Today, we manage our partners' campaigns as a CSS Premium Partner.

Our Google Shopping Solutions

You can essentially choose between two different solutions. Pick the one that suits you best, or even both at the same time! If you need more information, feel free to contact us!

I have a question

Full Campaign Management

Managed Account

modell

We handle everything; you just need to check the statistics to see if you're satisfied and let us know if you'd like anything done differently.

Your ad impressions are covered by Olcsóbbat credits, so you don't need to pay separately on the Google platform. Our billing is based on clicks.

Everything is transparent: Your shopping clicks are completely separated from the price comparison listing clicks. On our partner portal, you can monitor both separately, and each Shopping product link is tagged with a unique UTM code, allowing you to track them separately in your Google Analytics account.

If you already have your own Shopping campaign, that's not a problem; contrary to popular belief, they won't compete with each other.

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Full Autonomy

Self-
Service

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We provide only the Merchant Center account associated with the CSS system (and the related discount). You will configure everything according to your preferences.

Your appearances will be covered by the payment methods set in your own Ads account.

We only provide the discount; you handle everything else. Because of our involvement, you can run your Shopping campaigns up to 20% cheaper (compared to using Google Shopping directly for your Shopping ads) from your own Google Ads account. We do not request access to your Google Ads or Google Analytics accounts!

We charge a commission based on your monthly spend, but don't worry, the majority of the discount will remain with you, and for multiple online stores, we can offer even more favorable terms.

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Those who have already chosen us

Join over 6,000 satisfied customers!

Myths and Urban Legends about Shopping

The most common concern we encounter from online stores is that the Shopping campaigns they run by themselves and those we serve and manage will compete with each other. Fortunately, this is not true. Here's a brief overview of how the system works:

Google makes every effort to ensure that within a single ad unit, a specific Merchant’s product is represented by only one CSS. In a very small percentage of cases – when offers cannot be compared for some reason – it may occur that an offer appears multiple times (from different CSSs, e.g., “By: Google” and “By: Olcsóbbat.hu…”), but according to Google and our experience, this is very rare.

The basic principle of Shopping is that a Merchant cannot be priced lower against themselves, regardless of the number of CSSs. In practice, this means that even if your products are already appearing on Google Shopping, your campaign with us will not artificially inflate your bids in advertising auctions. Shopping campaigns run by you and us will not compete with each other.

You can watch Google’s video on this topic here.

Google Shopping in 2024, as We See It

Based on our surveys and market feedback, we see that for online stores, Google Shopping ads make up over 80% of paid Google ads, and on average, they account for more than 50% of all paid ads. This indicates that if you run an online store, you need Shopping ads, as they can potentially double your previous traffic! With over 4 years of experience and more than 3,000 Shopping campaigns behind us, you can be confident that if you entrust us with your Shopping campaign, you're in good hands.